https://journal.stietenggarong.ac.id/index.php/ICM/issue/feed I-Con Media 2026-02-10T07:09:52+00:00 Widya Hana Fahleti [email protected] Open Journal Systems I-CON MEDIA https://journal.stietenggarong.ac.id/index.php/ICM/article/view/79 ANALISIS KELAYAKAN BUDIDAYA SARANG BURUNG WALET DI DESA BADAK BARU KECAMATAN MUARA BADAK (Studi Pada Usaha Sarang Burung Walet Pak Nassarudin) 2024-01-03T03:30:34+00:00 Ramli Ramli [email protected] Widya Fahleti [email protected] Septira Dewi [email protected] <p><em>Currently, in the Muara Badak sub-district, many people have built swallow nests. This area is suitable for swallow cultivation because of its location close to the beach, nature that is still free from pollution, and close to forests that are still wide open. The high selling price and large capital make it difficult for wallet farmers who are already cultivating or prospective new Sawang wallet farmers to make a decision to invest. Ironically, many end up stopping their business in the middle of the road because they are considered a failure. Therefore, it is necessary to do a business feasibility analysis before starting a business. Sampling was carried out purposively, namely Mr. Nassaruddin's Wallet Nest Business with the consideration that it had been in operation for the last twelve years until 2023 and had a three-level wallet bird's nest building by calculating the NPV, Net B/C, IRR, and PP values. The results of this study are that the yields obtained can reach tens of millions of rupiah, In the financial feasibility analysis based on investment criteria with a factor discount of 10%, it can be produced as follows: NPV value &gt; 0, which is IDR 580,147,000.00, Net B/C value &gt; 1, which is 5.12, IRR value &gt; i, which is 29.21%, and PP value is 6.758 years. These results indicate that Pak Nassarudin's Swallow's Nest Business is feasible to implement or continue.</em></p> 2024-02-20T00:00:00+00:00 Copyright (c) 2024 I-Con Media Jurnal Ekonomi Manajemen Bisnis https://journal.stietenggarong.ac.id/index.php/ICM/article/view/81 PENGARUH KESELAMATAN DAN KESEHATAN KERJA (K3) LINGKUNGAN KERJA DAN MOTIVASI TERHADAP KINERJA KARYAWAN PT. SAWIT KALTIM LESTARI SABINTULUNG MUARA KAMAN 2024-01-05T03:58:19+00:00 Juraidi [email protected] Eva Noorhya Akhmar Ramadhan Putri [email protected] Muhammad Zainuddin [email protected] <p><em>The achievement of improving an employee's performance can be seen from each completion of work carried out. If an employee is able to complete all assigned tasks well, accompanied by a good attitude, such as a good level of absenteeism, then the employee is considered to have maximum performance. In the last three years, PT. Sawit Kaltim Lestari declined but production realization remained almost perfect. There are many factors that can influence employee performance, especially for employees who work in the production department. One of them is the guarantee of Occupational Safety and Health (K3) levels provided by the company to employees, a supportive work environment, and employee motivation. The aim of this research is to determine the influence of Occupational Safety and Health (K3), Work Environment and Motivation. The sample in this study was 66 respondents. The data was then analyzed using the multiple regression method. The results of the research show that Occupational Health and Safety (K) has a partial positive and significant effect, the work environment has a partial positive and significant effect, motivation has a partial positive and significant effect, and Occupational Health and Safety, Work Environment, and Motivation have a positive and significant effect simultaneously on the performance of PT. Sawit Kaltim Lestari.</em></p> 2024-02-20T00:00:00+00:00 Copyright (c) 2024 I-Con Media Jurnal Ekonomi Manajemen Bisnis https://journal.stietenggarong.ac.id/index.php/ICM/article/view/82 ANALISIS PERBANDINGAN DIFERENSIASI PRODUK DAN CITRA MEREK PADA SEPEDA MOTOR HONDA PCX DAN YAMAHA NMAX DI KEMBANG JANGGUT 2024-01-30T06:12:50+00:00 Onky Wijaya [email protected] Hendra [email protected] Akhmadiansyah Akhmadiansyah [email protected] <p><em>Nowadays, the technological development at business have led to the emergence of products with various new brands. This increases the level of competition between similar businesses, so that consumers are faced with many forms of choice of product types, and consumers are free to determine the product of their choice. This situation forces consumers to be more picky in choosing products, so companies need to think about the best marketing strategy so that consumers can be satisfied with the products and services provided. And one of the competitions is in the motorcycle segment. This study aims to analyze how the differences in product differentiation and brand image on Honda PCX and Yamaha Nmax motorcycles. This research is quantitative research and the collection technique is purposive sampling using each respondent as many as 100 respondents using Honda PCX and Yamaha PCX the research instrument is a questionnaire that is analyzed using the Mann Whitney different test. Based on the research results obtained, it is known that there are no significant differences in product and brand image between Honda PCX and Yamaha PCX motorcycles on Kembang Janggut.</em></p> 2024-02-20T00:00:00+00:00 Copyright (c) 2024 I-Con Media Jurnal Ekonomi Manajemen Bisnis https://journal.stietenggarong.ac.id/index.php/ICM/article/view/83 PENGARUH PELAYANAN, KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN PELANGGAN PADA WARUNG BAKSO BANDUNG DI TENGGARONG 2024-01-29T06:09:44+00:00 Saldon Silitubun [email protected] Silvana Wijayanti [email protected] Farida Aryani [email protected] <p>Warung Bakso Bandung as one of the sales businesses, one of the things that need to be considered is the level of customer satisfaction, this concerns service to customers who come to make purchases and prices that can influence consumers to make purchases. The purpose of this study is to determine the effect of service variables, product quality, and price on customer satisfaction at Warung Bakso Bandung in Tenggarong. To determine the effect of partial and significant service variables on customer satisfaction at Warung Bakso Bandung in Tenggarong. To determine the effect of product quality has a partial and significant effect on customer satisfaction at Warung Bakso Bandung in Tenggarong. To determine the effect of price variables partially affecting customer satisfaction at Warung Bakso Bandung in Tenggarong. The results of the research obtained are the results of the calculation of test F (simultaneous correlation / together), it can be said that the variables of service (X1), product quality (X2) and price (X3) together (simultaneously) are able to show their influence on customer satisfaction. Service variables have a positive influence on customer satisfaction. Product quality variables have a positive influence on customer satisfaction. Price variables have a positive influence on customer satisfaction.</p> 2024-02-20T00:00:00+00:00 Copyright (c) 2024 I-Con Media Jurnal Ekonomi Manajemen Bisnis https://journal.stietenggarong.ac.id/index.php/ICM/article/view/84 ANALISIS MODAL KERJA PADA BUDIDAYA IKAN NILA BAPAK SUPIYANI DI KECAMATAN LOA KULU KABUPATEN KUTAI KARTANEGARA 2024-01-29T06:10:35+00:00 Iin Berlina [email protected] Sayid Saher [email protected] Septira Dewi [email protected] <p><em>This research is qualitative research and the sampling technique is purposive sampling using 10 respondents each. Based on the results of research conducted by researchers on Mr. Supiyani's Tilapia Fish Cultivation business, namely (1) Mr. Supiyani's Tilapia Cultivation Business in 2021 earned a profit of IDR. 54,690,000,- and in 2022 will get a profit of Rp. 63,747,000,- this profit has increased by Rp. 9,057,000,- (2) The source of working capital for Mr. Supiyani's Tilapia Cultivation business in 2021 and 2022 is capital of IDR. 7,264,000,- Plus depreciation of Rp. 100,000,- so the total is Rp. 7,364,000,- (3) The use of working capital in Mr. Supiyani's Tilapia Cultivation business is to purchase equipment amounting to Rp. 550,000,- (4) The increase in working capital for Mr. Supiyani's Tilapia Cultivation business is IDR. 6,814,000,-. To test the analytical tools used, it is necessary to present financial report data. Specifically, the financial data collected by researchers was only through interviews with owners without any recorded evidence because the business owners did not have complete financial reports in the form of profit and loss and balance sheets.</em></p> 2024-02-20T00:00:00+00:00 Copyright (c) 2024 I-Con Media Jurnal Ekonomi Manajemen Bisnis